Sable&Hawkes

Blog

What lies beneath. Incidents and accidents, hints and allegations.

Oh and a stack of articles and best practice pieces for anyone interested in brand, marketing, graphic design or communication.

All thoughts our own. All opinions welcome.

A 3 minute read and a personal tale of rugby socks and marketing

And where in all this sock related, Amazon (I am now so paranoid I am signing up to Prime by mistake my purchase time on Amazon has doubled) driving, auto-MoT related nonsense does the line between scam and marketing lie? I don’t know, the car thing was a scam, totally, the socks, that's underhand marketing pure and simple, Amazon, just big bullies with incredible budgets and technical know-how behaving in such a (deliberately clever and confusing) way just because they can. 

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Adrian Kimpton